
Our Story: NP Village Heirlooms
Every piece in our shop comes from the personal collection of author Santa Joe and illustrator Mary Moore — a husband and wife team whose lives have been steeped in Christmas magic for decades.
The North Pole Village was our inspiration long before it became our Etsy store name. It’s where our roles as Santa and Mrs. Claus truly came to life — in parades, photo sessions, and countless moments of joy shared with children and families. That same spirit of wonder inspired Joe’s beloved books about Santa’s world and Mary’s whimsical illustrations that brought those stories to life.
Each collectible vignette we offer has been part of our own holiday journey — lovingly curated, displayed, and cherished. Now, we’re sharing those heirlooms so they can bring warmth and nostalgia to your home, too.
✨ Where North Pole memories find a forever home.
Here are just some of the images from The Moore’s Storybook Collection












